At Wildhorse, an agency in North London, I worked on a winning pitch for global drinks company Pernod Ricard.
On average, Absolut launch a new flavour of vodka every six months, and we were given the challenge to create a launch campaign across multiple channels for the new flavour Absolut Wild Tea.
This included ideas for in-bar activation and POS, promotional tools, digital activity, sales presenters, serve solutions and merchandising.
Client
Pernod Ricard
Pernod Ricard
Agency
Wild Horse
Wild Horse
